Startkeel pricing
The Startkeel Viability Model is a one-time €49 (founding price) — no subscription. It includes a viability score, prescriptive insights, a 3-year P&L and cash runway, a benchmark diagnosis across 9 metrics, a cap table, an AI second-opinion prompt and PDF/CSV export. The free tools (runway calculator, viability score) stay free. 14-day money-back guarantee.
Viability Model
€49 · one-time · founding price
What's inside the full model:
- ✓36-month monthly P&L: revenue, gross margin, OpEx breakdown and EBITDA
- ✓Cash runway curve with your zero-cash month and break-even month
- ✓Benchmark diagnosis: your value vs. healthy range vs. verdict, across 9 metrics
- ✓Full unit economics: LTV, CAC, LTV:CAC, payback, burn multiple, Rule of 40
- ✓Cap table & dilution waterfall for your round
- ✓Scenarios (base / best / worst) + what moves your runway the most
- ✓Prescriptive insights with target numbers (target CAC, how much to raise or cut)
- ✓Export to PDF & CSV — plus a ready-made prompt to analyze your model in your own AI (ChatGPT, Claude…)
💚 14-day money-back guarantee — if it doesn't help, just email us.
Build your model →Prefer to try first? The free tools need no signup.
Why one-time, not a subscription
The tools that modelled your survival were pricey subscriptions that shut down (Finmark, Pry). A financial model gets checked a few times a year — billing you monthly for something you look at occasionally makes no sense. We charge once: the model is yours, editable and re-runnable, with no recurring bill.
FAQ
Is it a one-time payment or a subscription?
One-time €49 (founding price). No subscription, no recurring charges. The model is yours — edit it and re-run it whenever you want.
What is free and what is paid?
Free: the runway calculator, the viability score and every mini-calculator. Paid: the full Viability Model (3-year P&L, cash, benchmarks, cap table, prescriptive insights, PDF/CSV and the AI prompt).
Is there a refund?
Yes — a 14-day money-back guarantee. If it does not help, email us and we refund you, no questions asked.
Why one-time, not a subscription?
The tools that modelled your survival were subscriptions that shut down (Finmark, Pry). A financial model gets checked a few times a year — a monthly bill makes no sense. You pay once and own it.
Last updated: June 25, 2026. Price in euros; may migrate to USD as we scale. For information only — not financial advice.